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Video scripts
• Product walkthroughs
• Showreels • Explainers
Explainer video for leading pay-and-reward consultancy
The client:
Britain's largest independent remuneration consultancy
The brief:
Innecto asked whether I could turn around a script that same day for Advance, their new pay review solution for HR professionals.
Joseph worked fast and accurately: he was briefed at 9am and delivered well before COP, with impressive results. He provided regular progress updates and was a pleasure to work with.
Cathryn Edmondson
Lead Reward Consultant
3 × marketing videos for used car specialists
The client:
Omnichannel car supermarket
The brief:
Cardaddys is an offshoot of car dealership Car Planet, who asked me to storyboard with their Marketing team on 3 videos for their new used car delivery-and-collection subsidiary.
Taslim Miah
Founder and CEO
You've brought the brand to life!
Disregard the unnecessary capitalisation of Free in Hassle Free, and the terrifying lack of hyphen—the onscreen text was added later. The horror of this incident still keeps me up at night.
Showreel for digital marketing agency
The client:
Web design and performance marketing agency
The brief:
I collaborated with Pixated's CEO and videographer to tailor punchy, bitesized copy to their fast-paced, energetic showreel.
Joseph assumed responsibility for the text in our agency showreel, working quickly and decisively with our videographer to not only write the copy but also recommend changes to its duration and positioning. In the process of producing the copy, he even came up with a compelling new tagline for the company, which we've since adopt: Transform performance today.
Arham Khan
Founder and CEO
Product walkthrough for L&D solutions provider
The client:
Award-winning provider of career and management L&D solutions
The brief:
MTfB needed a concise tutorial video demonstrating their new L&D tool, the Learning Performance Benchmark.
Claire Watson
Head of Acquisition Marketing
Joseph is a great listener and delivers in line with the brief. He works fast, with amazing attention to detail, and I love how he takes a holistic approach, always striving to optimise the asset even beyond his strict remit as a copywriter. A wonderful person to collaborate with!
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